High Drama Eyeliner

High Drama Eyeliner

Define and enhance eyes with the High Drama Eyeliner. The creamy liner glides on evenly for intense, long-lasting colour.

The dual-ended applicator can make a perfectly smooth line or a soft, smudged look. Create stand-out eyes with this dermatologically and ophthalmologically tested, wax-based, waterproof formula that wears for up to 16 hours.
Key Ingredients:

  • Flexible Film Former: Helps provide comfort and long-lasting wear along with water resistant properties.
  • Rice Bran Wax: Skin conditioning agent providing a creamy feel.
Dramatic Definition. Instant Impact*:
  • 96% of women thought that it had an instant colour payoff
  • 91% of women thought that it makes their eyes pop
  • 94% of women thought the eyeliner defines and bolds eyes
  • 94% of women thought it dries down, preventing it from smudging
  • 89% of women thought the eyeliner had a powerful, vibrant colour
*Based on a US consumer study of 54 women ages 30-60 after a four day period.

Using a dark shade: Starting at the outside of eye make a line toward the direction of the tops of your ears and extend the liner to as dramatic as desired. Starting from the outside edge of the eyeliner drawing inward create a triangle like line and fill in. Line the tops of lashes for a for a complete look.